Having trouble viewing this e-mail? Click here to view a web version.

ASNA - The Auto Show Report
Volume Ten, Issue Three - February 2015
In This Issue:

Industry News
» P.O. fleet renewal could generate $6 billion
» GM facing two roadblocks as it rebuilds Cadillac
» Fields concerned about cars becoming commodity
» NHTSA: more drivers stoned than drunk
» Nissan creates glowing paint for Leaf
» Bolt EV will be made in Michigan
» Amy Lynn Quarmby, events supervisor at BMW
» 2014: 'year of the recall'
» Apple car, Google car a 'software game'


Show Profiles
» Baltimore: New Year's Day works—but not every year
» Boston: Encouraging show visitors to use transit builds attendance
» Detroit: Continuing to build momentum with 'five shows in one'
» Greenville: Good vibes from streaming radio
» Houston: Busy show 'bursting at the seams'
» Indianapolis: (Day after) Christmas magic in Indianapolis
» Montreal: Strong interest in green and stand-out vehicles
» Salt Lake City: Great concentration of buyers lights up show
» San Diego: Focusing on all that's new on an ever-changing road
» San Jose: In a tech-obsessed market, ideas continue to flow
» St. Louis: Bringing value by 'buying direct'


» Show Directory
» Credits/Contacts

Industry News

P.O. fleet renewal could generate $6 billion

It could be one of the biggest fleet purchases in history as the U.S. Postal Service (USPS) begins the process of asking automakers to bid on a commercial van that would replace the boxy Long Life Vehicle it is using today. A new vehicle could become the backbone of its delivery fleet starting in 2018, said Automotive News. The USPS has said it will pick vendors this summer to build prototypes, with testing to start in 2016 and a contract to be awarded early in 2017. The potential for fuel savings may be key as the current fleet consumes as much as 154 million gallons of gasoline a year, roughly the equivalent of what U.S. refineries sell in a single week.

GM facing two roadblocks as it rebuilds Cadillac

In an exclusive Reuters story, journalists Paul Leinert and Ben Klayman say the strategy of GM CEO Mary Barra for rebuilding the iconic Cadillac brand has run into twin roadblocks: not being able to persuade enough domestic sedan buyers to switch from competitors like BMW and Mercedes, and a lack of capacity to meet demand for its Escalade SUV. Even with overtime shifts at GM's Arlington, Texas, factory, the automaker hasn't been able to keep up with demand. At the same time, dealers are reportedly offering steep discounts on the ATS sedan, a competitor to the BMW 3 Series. The CTS, also being discounted, is meant to rival the Mercedes E-class, said Reuters. In the meantime, year-over-year sales of Escalade rose 149 percent in January.

Fields concerned about cars becoming commodity

Speaking at an automotive conference in Germany in early February, Ford CEO Mark Fields said carmakers need to avoid becoming dependent on someone else's business model. A report by Reuters said Fields pointed to "others who we never thought five years ago would be competitors," while stopping short of naming specific companies. Google and, more recently, Apple, have been said to be developing technology for the road. "I want to make sure Ford doesn't end up like the handset business," said Fields, who said the automaker must stay on top of innovations to remain competitive. "There is always that pull to take things for granted," he was quoted by Reuters. "Our opportunity is to take those blinders off."

NHTSA: more drivers stoned than drunk

A trend that has safety officials concerned is that operating a motor vehicle under the influence of prescription drugs or marijuana is fast exceeding drunk driving in the U.S. So indicates a recent survey done by the National Highway Traffic Safety Administration (NHSTSA) that shows an increase in the percentage of "weekend nighttime" drivers having drugs in their system, from 16.3 percent in 2007 to 20 percent in 2014. Those having marijuana in their system jumped by nearly 50 percent during the same period. Stricter and more aggressively enforced drunk-driving laws have helped reduce the number of motorists having alcohol in their system by nearly one-third since 2007, but one in four drivers tested positive for at least one drug that could influence safety behind the wheel.

Nissan creates glowing paint for Leaf

One reason for having glow in the dark paint for an electric vehicle might be visibility (absent the noise of a typical vehicle). But that apparently isn't what Nissan was thinking when it came up with the idea. Rather, the new paint absorbs ultraviolet light during the daytime and then "glows" at night for between eight and 10 hours. The reason then seems to be Nissan being able to promote the use of conventional home-based solar panels to charge pure-electrics like the Leaf, which is apparently what some owners are already doing. The paint, invented by Hamish Scott, is said to be made up of organic materials, including a rare earth compound—Strontium Aluminate—which is biologically and chemically inert and odorless. The coating could last for 25 years if offered commercially.

Bolt EV will be made in Michigan

Chevrolet's Bolt EV concept, first unveiled at Detroit's NAIAS, is to be built in Michigan at the GM Orion assembly plant. The announcement was made by GM North American President Alan Batey. "The message from consumers about the Bolt EV concept was clear and unequivocal: Build it," said Batey. "We are moving quickly because of its potential to completely shake up the status quo for electric vehicles." The Bolt, at least in concept form, would travel 200 miles between charges and is designed to offer more interior space than its Volt cousin. It would be priced between $30,000 and $35,000 after federal tax credits and could go on sale by 2017.

Amy Lynn Quarmby, events supervisor at BMW

Amy Lynn Quarmby, who was an events supervisor with BMW in Woodcliffe Lake, N.J., passed away on December 24, 2014. She leaves her husband Paul Quarmby and daughter Kate.

2014: 'year of the recall'

Almost 64 million vehicles were part of a record recall year in 2014. The number is more than double the old record from a year ago. Automakers issued some 803 separate recalls last year, according to NHTSA, which said its investigations were responsible for about 15 percent of the recalls. The old "record," set in 2004, was 30.8 million. In 2008, there were 684 separate recalls, but affecting fewer vehicles. Faulty air bags caused the most recalls of any auto part last year, with about 34 percent of the total. Electrical problems and issues with engine and transmission systems were the second and third most common problems.

Apple car, Google car a 'software game'

Reports that Apple Inc. may be working on a so-called iCar now include the possibility that such a vehicle would incorporate numerous self-driving components. As in virtually all stories involving emerging technology, this one is likely to change over time but a report by Reuters (citing an anonymous source "close to the project") said the effort is all about developing a competitor to other high-profile self-driving car projects, including one by Google. Apparently, the project may be less about an actual vehicle itself than the software controlling it. "It's a software game. It's all about autonomous driving," Reuters quoted the source in its report. Reuters' Edward Taylor and Eric Auchard further wrote: "In addition to building a car, there is money to be made from the software operating system for a self-driving vehicle, as well as the services associated with autonomous driving, such as high-definition mapping, car-sharing and electric car recharging services."

Show Profiles

Baltimore: New Year's Day works—but not every year

Veterans of the auto show industry will understand how the vagaries of the calendar sometimes work to your advantage.

Which explains how the most recent Motor Trend International Auto Show in Baltimore was able to benefit from having its event fit nicely into a January 1 start date.

"It worked for us very well," said ATAE Peter Kitzmiller, president of the Maryland New Car & Truck Dealers Association, which owns the show.

Still, that intersection of the dates isn't likely for next year's show.

'We had bigger displays and especially more interactive components to the displays.'
-ATAE Peter Kitzmiller

What is likely is a repeat of the popularity of the Ride and Drives at this past show, said Kitzmiller, including Ford's standalone event for its increasingly popular F-150 aluminum pickup.

Kitzmiller said manufacturers stood out with several displays that were obviously new. "We had bigger displays and especially more interactive components to the displays."

The Baltimore show, which once occupied space at the state fairground until it moved downtown (coinciding with the arrival of Kitzmiller some 15 years ago), continues to grow—perhaps one day to the three levels of the convention center that would ultimately be available.

Profile: Motor Trend International Auto Show Baltimore

Dates:
Jan. 1-4, 2015

Place:
Baltimore Convention Center

Exhibit Space:
240,000 square feet

Tickets:
$10, Adults, $10; Seniors, $6 (Thurs. & Fri.), $8 (Sat. & Sun.), Military (with ID), $6, Children (7-12), $4; Children under 7, FREE (under 12 on Family Day).

Show Hours:
Thursday, noon-10 pm; Friday-Saturday, 10 am-10 pm; Sunday, 10 am-7 pm

Produced by:
Motor Trend Auto Shows

Show Contact:
ATAE Peter Kitzmiller, President, Maryland Automobile Dealers Association pkitzmiller@mdauto.org, 410.269.1710










Boston: Encouraging show visitors to use transit builds attendance

When you have a challenge, one of the best ways of dealing with it is to face it head on.

For Barbara Pudney, who organizes the New England International Auto Show on behalf of ATAE Bob O'Koniewski and the Massachusetts State Automobile Dealers Association, one of the biggest potential issues remains parking.

"We had certain worries in that the parking is getting more difficult in the area," said Pudney, who represents Paragon Group in managing the show. "It's an 'up and coming' area of Boston that's being redeveloped and the Boston Convention Center is part of that growth."

In fact, the idea of encouraging visitors to the auto show to take mass transit was exactly the right move.

"We promoted the fact that the convention center is conveniently located on the T-Line," said Pudney. "And people for the most part took us up on that."

The evidence lies in a gate that was up 10 percent over last year.

"We were packed every day," said Pudney. "We were thrilled, especially when you consider that we were dealing with the AFC Championship with the Patriots in it. Even with the impact of the game, the attendance was amazing."

That doesn't mean that Pudney and her team didn't work at promoting the show.

'We were packed every day. We were thrilled, especially when you consider that we were dealing with the AFC Championship with the Patriots in it.'
-Barbara Pudney, Paragon Group

"We did at least a couple of things differently this year," noted Pudney, referring to a radio stage that was constructed for Entercom, a radio group that has four stations in Boston. "We had stations broadcasting from the show floor every day."

Those stations, three of them with a talk format, were able to engage audiences at the show.

Pudney and her team also expanded an existing exotic showcase this year.

"One of the vehicles that was on display, a Lamborghini, actually ended up having a 'sold' sign placed on it before the show ended," she added.

Pudney said she expects the New England show to be at least as busy next year as this past event proved to be.

"We were sold out on floor space," she said. "Between the radio stations and the exotics that were featured, it was a very busy show."

In the foreseeable future, construction that will result in an almost doubling of the Boston Convention Center (which opened in 2005), will likely keep Pudney and others on their toes.

"There are an incredible number of condos and office buildings going up all over the area," said Pudney, referring to the Seaport District and the area's relatively new Innovation District (it opened in 2013).

More to the point, she added, "all of these buildings were parking lots until fairly recently. Now, they've been sold to developers."

One of the bright spots from a parking perspective is the two hotels that are slated for the area around the convention center.

"Hopefully, the parking lots there will take care of some of our parking issues," said Pudney.

Profile: New England International Auto Show

Dates:
Jan. 15-19, 2015

Place:
Boston Convention & Exhibition Center

Exhibit Space:
340,000 square feet

Tickets:
Adults, $15; Children (6-12), $6; Under 6, Free

Show Hours:
Thurs., 2 p.m. to 9 p.m.; Fri., noon-9 pm; Sat., 10 am-9 pm; Sun, 10 am to 7 pm, Mon, 10 am-6 pm

Produced by:
Paragon Group, Inc.

Show Contact:
Barbara Pudney
bpudney@paragonexpo.com, 781.237.5533, ext. 104
ATAE Bob O'Koniewski
Executive Vice President,
Massachusetts State Automobile Dealers Association
rokoniewski@msada.org, 617.451.1051

Show Website:
www.bostonautoshow.com












Detroit: Continuing to build momentum with 'five shows in one'

In reviewing various shows throughout the year, attendance is often the first question.

For ATAE Rod Alberts, however, another measure of success is first and foremost as he considers the aftermath of the North American International Auto Show, the two-week "defining" event in what is (still) the world's automotive capital.

"For us, it's the media coverage that we work hard to capture," said Alberts, who heads the Detroit Auto Dealers Association. "That's really the marker."

And that's even with attendance up slightly from last year.

Alberts points out that the NAIAS is essentially five shows in one: The Gallery at MGM Grand; Press Preview; Industry Preview; Charity Preview; and Public Show.

"An example of one of those 'shows' that have made a huge difference over the years can be seen in our history, prior to 1989, when we made the decision to change our game plan and our name," said Alberts, referring to the 1907-1989 era of the "Detroit Auto Show," now known, of course, as NAIAS.

"We had the Charity Preview even then but up to 1989, we raised about $1 million in total," he said. "Since then, we've topped $100 million in funds raised for children's charities in the Southeast Michigan region."

More to the point, said Alberts, "what would have happened to the kids we've been able to help if none of those changes had happened? Those things come out of doing the right thing, making some goals that are of good intent."

And then it comes down to details, like the ongoing expansion and renovation of Cobo Center and the new 40,000 square foot Michelin Media Center—likely one of the most appealing work spaces for the thousands of journalists who attend the two-day Press Preview.

'What would have happened to the kids we've been able to help if none of those changes had happened? Those things come out of doing the right thing, making some goals that are of good intent.'
-ATAE Rod Alberts talking about the impact of the Charity Preview over the years

"Our longstanding partnership with Michelin has been a great benefit to the journalists and to the exhibitors, as well, noted Alberts, referring to the massive new ballroom space and its spectacular views of the Detroit River and Windsor, Ontario, skyline. "It's a place that we could have used for anything but giving journalists a great place to work, doing what we can to help them get the news out about what the manufacturers are presenting, was a good decision."

Alberts pointed to one display in particular—a car that was "created" using 3D printing technology—that gave show visitors a peak into what the future is likely to bring, perhaps another 25 years into the future.

"This is my kind of fun," said Alberts of the job that's already focused on helping create the next step in that future: the 2016 North American International Auto Show.

Profile: North American International Auto Show

Dates:
Jan. 12-25, 2015

Place:
Cobo Center

Exhibit Space:
1 million square feet

Tickets:
$13 adults (13 and over), $7 seniors (65+), $7 children (7-12), FREE children 6 and under.

Show Hours:
Sat., Jan. 17 to Sat., Jan. 24, 9 am-10 pm; Sun., Jan. 25, 9 am-7 pm.

Produced by:
Detroit Auto Dealers Association

Show Contact:
ATAE Rod Alberts
Executive Vice President
Detroit Auto Dealers Association
ralberts@dada.org, 248.643.0250

Show Website:
www.naias.com












Greenville: Good vibes from streaming radio

Even as most auto shows this season appear to be generally up in attendance, there are a few that are experiencing double digit percentage increases.

In the case of Greenville, home of the South Carolina International Auto Show, the 12.4 percent increase is due largely to the marketing efforts made by show organizers, says ATAE Sims Floyd, who runs the South Carolina Automobile Dealers Association.

"We did a lot of marketing with Clemson University," noted Floyd, who eyed the school break as an opportunity to reach prospective car buyers relatively early in life.

And how do you reach that demographic?

Floyd and the team with Motor Trend that organized the auto show looked to Pandora, the streaming music service that offers advertising on a select basis.

'With so many outlets in this region, they are a tremendous partner.'
-ATAE Sims Floyd, talking about the ongoing impact of working with Spinx Convenience Stores

"We selected channels that we thought would appeal to that audience," said Floyd, who also used conventional radio as part of a marketing campaign.

Weather was helpful, added Floyd, who explained what "ideal weather" means for an auto show organizer in Greenville, South Carolina. "If it's too warm, people will want to do something else, outdoors," he said. "What we want is cloudy and a little bit cooler."

And what about snow as a factor?

"We had snow maybe twice last year," said Floyd. "We might have gotten an inch or two but at that time of the year, the temperature varies from 70 degrees and sunny to the low 40s and rainy."

In addition to the promotion to Clemson University students, Floyd and his team also continued an active one with Spinx Convenience Stores, an effort that began last year.

"They really are one of the dominant players in that market and that promotion really continued to be a positive one for us," said Floyd. "With so many outlets in this region, they are a tremendous partner."

And more to the point, Spinx brings a level of efficiency and sophistication that especially benefits the South Carolina International Auto Show from the all-important attendance standpoint.

"It's a big number," said Floyd. "They understand the flow and the statistical need for volume."

Profile: South Carolina International Auto Show

Dates:
Jan. 16-18, 2015

Place:
TD Convention Center

Exhibit Space:
Over 100,000 square feet

Tickets:
Adults (13 and over), $8; Seniors (62 and over), $5; Children (7 to 12), $5; Children (6 and under), Free

Show Hours:
Fri.-Sat. 10 am-9 pm; Sun. 10 am-6 pm.

Produced by:
Motor Trend Auto Shows

Show Contact:
ATAE Sims Floyd
Executive Vice President
South Carolina Automobile Dealers Association
sfloyd@scada.org, 803.252.0205

Show Website:
www.SouthCarolinaAutoShow.com












Houston: Busy show 'bursting at the seams'

Everything is bigger in Texas. And even if that isn't absolutely, completely true, those of us living in other places will often bow to those "bigger than life" Lone Star residents who continue to flex their muscle.

When it comes to the Houston Auto Show, bigger might just be something that is catching on, as evidenced by the 700-plus vehicles that show organizers made sure were on hand at the NRG Center for this year's event.

Houston area residents certainly took note, with attendance up another two percent beyond the 30 percent the event experienced the year before.

RoShelle Salinas, public relations director for the Houston Auto Dealers Association (which is headed by ATAE Wyatt Wainwright), said one reason for the surge in attendance might have been the weather, in a quirky sort of way.

"There was an ice storm in Houston and no one went to work, but they did go to the auto show," she said. (Even through the phone you could sense the big grin on her face.)

The Houston Auto Show, good weather or bad, has become a family tradition, noted Salinas. "It's not just a place to go car shopping. There's plenty to do and always something new to see."

'But good weather or bad, the show has become a family tradition.'
-Houston Auto Show PR director RoShelle Salinas

Some of those new and interesting features included a repeat of last year's exotic car display and the Art Car Parkway that included a display of "art cars" from the Orange Show Center for Visionary Art.

There was also an Energy Pavilion that highlighted various alternative energy vehicles and the innovative technology that is driving the future.

Camp Jeep, along with Ram Ride and Drive Interactive Test Track and the Indoor Ride and Drive Lounge, were also part of this year's show.

For little ones, a Kids Fun Zone, powered by Kidventure, included a 21-foot Pixar Cars dual lane slide, a race through a 40-foot obstacle course and a Space Shuttle Bounce House.

The Grand Prix area gave smaller kids (36 inches and under) the chance to drive self-powered cars on a unique and exciting roadway.

All those features and vehicles created a "bursting out at the seams" event for the auto show. "We not only use the show floor but the lobby of the building and even outside," said Salinas.

It was also a big year for "Texas Debuts" - the 16 vehicles that show organizers were able to bring to the event.

"Having these models on display was a great way for us to promote the show," she added.

Profile: Houston Auto Show

Dates:
Jan. 21-25, 2015

Place:
NRG Center

Exhibit Space:
700,000 square feet

Tickets:
$12, Adults; $5, Children (6-12), FREE under 5

Show Hours:
Wed.-Friday, noon-9:30 pm, Sat. 10 am-9:30 pm, Sun., 10 am-7 pm.

Produced by:
Houston Automobile Dealers Association

Show Contact:
ATAE Wyatt Wainwright
President
Houston Automobile Dealers Association
wwainwright@houstoncardealers.com, 281.980.3434

Show Website:
www.HoustonAutoShow.com












Indianapolis: (Day after) Christmas magic in Indianapolis

ATAE Marty Murphy, who runs the Indy Auto Show, has no qualms about calling the calendar spot he's come to love over the years "a little weird."

"It's good for us," said Murphy, referring to an opening the day after Christmas and a final show day of January 1.

"We set things up by December 23 and we open the doors on the 26th, the day when people are bringing their return gifts downtown. Then it's all the way to January 1, which is always a good attendance day for us."

The magic in all of this is that Murphy and his staff don't have to worry about being bumped by any other show.

"If we were in March or April and a convention was coming, we'd likely be faced with having to adjust our dates."

In Indianapolis, inclement weather (outside of a crippling blizzard) is never a real problem, mostly because of a network of so-called "gerbil tubes" that link various buildings, including the convention center.

'There are lots of places to park and people, when they leave work, are looking for something to do. It creates a natural traffic for us.'
-ATAE Marty Murphy

Once at the show, it's pretty much cars and trucks that are the dominant feature for the Indy Auto Show, a factor that may be driven by available space inside.

Ride and Drives? Not yet, although Murphy said there may be an opportunity at some point, even with concerns about potentially poor driving conditions.

In a departure from the norm, this year's presence by State Farm Insurance was a popular one, with several driving simulators and gift card promotions making up what was the sole display that wasn't by a manufacturer.

Still, the model appears to be working for Murphy and his dealer group.

"We try to keep it pure to our mission of promoting the sale of cars," said Murphy, who runs the show on behalf of the Indianapolis Auto Trade Association.

"Dealers are happy and it's a profitable show. But even if it just broke even, it would still be a good thing since the show drives a sales increase that lasts for at least a month after."

Profile: Indianapolis Auto Show

Dates:
Dec. 26-Jan. 1, 2015

Place:
Indiana Convention Center

Exhibit Space:
400,000 square feet

Tickets:
Adults $7, under 12 FREE, Police fire military FREE

Show Hours:
Friday-Saturday, 11 a.m. to 9 p.m.; Sunday, 9 a.m. to 7 p.m.; Monday-Tuesday, 11 a.m. to 9 p.m. Wednesday, 11 a.m.-6 p.m. Thursday 11 a.m. to 6 p.m.

Produced by:
Indianapolis Automobile Trade Association

Show Contact:
ATAE Marty Murphy
Executive Vice President
Indianapolis Automobile Trade Association
marty@adai-inc.org,317.635.1441

Show Website:
www.indyautoshow.com












Montreal: Strong interest in green and stand-out vehicles

With some 48 Canadian unveilings at this year's Montreal International Auto Show, organizers used the "ultimate 3-D experience" as the tagline for an event that had motorists from one of the nation's largest markets thronging to the Palais de Congres.

Headed by ATAE Denis Dessureault of the Montreal Automobile Dealers Corporation, the Montreal show is distinguished by its attention to green vehicles, noted show manager Luis Pereira.

"Our visitors tend to gravitate toward cars that are good for the environment," said Pereira, referencing a show contest that had someone winning the new version of the Chevrolet Volt.

But Montreal is also a market where auto show visitors appreciate some of the world's rarer vehicles, including Maserati, Aston Martin, Rolls-Royce, Bentley, Lamborghini and Ferrari, along with Alfa Romeo, which returned to the show this year.

'Our visitors tend to gravitate toward cars that are good for the environment.'
-Luis Pereira, show manager at the Montreal International Auto Show

A Facebook feature that generated the 2015 Top Favorite Test Drives resulted in a list of some 11 vehicles, all of which were available at the show.

At the show this year was the Performance Zone, two expansive rooms brimming with extraordinary vehicles, including those powered by electric energy.

The show also partnered with the world-famous Just for Laughs comedy festival, which presented (in French only) a series of comedians bringing stories about cars and everything related.

"It was a great hit," said Pereira of the separately ticketed event at Theatre St-Denis.

Another show highlight was the display of the Magnum MK5, a supercar designed in Quebec and expected to sell for just under $140,000 US. The company has already secured 10 pre-orders for the street legal vehicle.

Profile: Montreal International Auto Show

Dates:
Jan. 16 - 25, 2015

Place:
Palais de Congres de Montreal

Exhibit Space:
365,000 square feet

Tickets:
Adults (over 12), $16; Seniors (65 plus), students $13; Children (6-12), $6; Children under 6, FREE; Family package, $38.

Show Hours:
10 am-9:30pm (closing at 7 pm last day of show)

Produced by:
Montreal Automobile Dealers Corporation

Show Contact:
ATAE Denis Dessureault
Executive Vice President, Montreal Automobile Dealers Corporation

Luis Pereira
Executive Director of the Montreal International Auto Show
l.pereira@ccam.qc.ca, 514.331.6571 ext. 228 Show Website:
www.montrealautoshow.com












Salt Lake City: Great concentration of buyers lights up show

Maybe it was the lighting, but when ATAE Craig Bickmore walked through the aisles at this year's Utah International Auto Expo in Salt Lake City, everything seemed to be just a little brighter and more colorful than in years past.

Perhaps it was a combination of buyer intent - an additional one percent more of them on top of the 13 percent increase from the year before - and product on display from manufacturers that had Bickmore and his New Car Dealers of Utah feeling so upbeat.

"The car business is good," said Bickmore. "And I think all that was reflected in this year's auto expo. It just seemed like there were a lot of buyers in the aisles, a lot of activity. Everyone was pleased with the show."

Bickmore cited "perfect" weather on top of an atmosphere that is conducive to the kind of excitement any auto show organizer wants to experience.

'It just seemed like there were a lot of buyers in the aisles, a lot of activity. Everyone was pleased with the show.'
-ATAE Craig Bickmore

"It really was busy all the time," he added. "Just looking around it appeared that there were more families than almost ever before."

That impression seemed to be underscored with people waiting patiently for their turn at the six Ride and Drive opportunities at the show.

Other highlights included a display of classic and newer Mustangs, courtesy of the Northern Utah Mustang Owners Association, and the Bonneville Off Road Racing Display, featuring several displays of buggies, full-size trucks, mini-trucks and motorcycles.

Organizers of the show (produced by Motor Trend Auto Shows) also presented a display of specialty vehicles courtesy of the Utah National Guard.

Finally, show highlights also included a collection of Land Cruisers from Greg Miller's Expeditions 7, vehicles from the Utah Four Wheel Drive Association and a collection of world-record holding streamliners 1920s roadsters, courtesy of the Salt Flats Racing Association.

Profile: Utah International Auto Show Expo

Dates:
January 16-19, 2015

Place:
South Towne Expo Center

Exhibit Space:
290,000 square feet

Tickets:
Adults, $10; Seniors and Military, $6; FREE, Children 12 and under on Martin Luther King Jr. Day.

Show Hours:
Friday, 11 am-10 pm; Saturday, 10 am-10 pm; Sunday & Monday 10 am-8 pm

Produced by:
Motor Trend Auto Shows

Show Contact:
ATAE Craig Bickmore
Executive Director
The New Car Dealers of Utah
craigb@uada.com, 801.484.8845

Show Website:
www.autoshowutah.com









San Diego: Focusing on all that's new on an ever-changing road

Everyone knows the weather in San Diego is hard to beat, especially in the winter where there are actually more days of sunshine than in the summer.

But that doesn't stop people from heading indoors to the auto show, which this season opened on New Year's Day to strong crowds.

"It's always a killer for us," noted Kevin Leap, auto show director for the New Car Dealers Association San Diego County, headed by ATAE Dean Mansfield.

From a standout perspective, a substantial number of new displays from various manufacturers helped to fuel a slight uptick in attendance, in spite of a shortening of the show from five days to four.

"It would have meant opening on New Year's Eve and we just didn't see that being something that would help us," said Leap. "Our attendance on New Year's Eve would have been negligible."

But thanks to the famous San Diego weather, the show - the second highest attended in California - supported 13 Ride and Drives featuring some 67 different makes and models. A huge draw, said Leap.

Perennial favorite Camp Jeep San Diego, a pillar in show interactivity, brought a new component to off roaders. This year's challenge: the Trail Rated Pass, which demonstrated extreme three-wheeling over a 50-foot long, 8-foot tall obstacle.

Thanks to the famous San Diego weather, the show - the second highest attended in California - supported 13 Ride and Drives featuring some 67 different makes and models.

Jeep also brought its "0-60 Challenge" to San Diego, a race against the clock to complete a themed task, as well as the Kids Course and Climbing Wall.

The show also featured a Thunderbird Retrospective, with nearly a dozen iconic vehicles from 1955 to 2005, and the launch of Safety City, an interactive program sponsored by the San Diego Fire Rescue Foundation.

Other show highlights included the Vault, a collection of ultra-luxury cars from the likes of Lamborghini, Ferrari and Bentley, and the GEICO Motorcycle Pavilion.

Show organizers did not overlook the fact that San Diego has a distinctive military presence.

Included in the auto show features was a Nissan Military Appreciation program that included complimentary tickets for retired personnel and a donation made to the Wounded Warrior Project for test drives taken at Nissan dealerships in San Diego County.

The auto show also included an "Electric Vehicle Day" with more than 20 types of plug-in vehicles on display, courtesy of ThinkBlue, an initiative to prevent pollution of storm water in San Diego.

Profile: San Diego International Auto Show

Dates:
Jan. 1-4, 2015

Place:
San Diego Convention Center

Exhibit Space:
525,000 Square feet

Tickets:
$12 adults (13 and over), $9 seniors (62+), $9 military (with ID), $8 children (7-12), FREE children 6 and under. Family Day, Sun., Jan. 4, (12 and under) FREE

Show Hours:
Jan. 1-4, 10 am-9 pm, Jan. 5, 10 am-7 pm

Produced by:
New Car Dealers Association of San Diego County

Show Contact:
Kevin Leap
Director
San Diego International Auto Show
Kevin@NCDA.com, 619.459.8582
ATAE Dean Mansfield
President,
New Car Dealers Association San Diego County

Show Website:
www.sdautoshow.com












San Jose: In a tech-obsessed market, ideas continue to flow

In a market that's arguably among the nation's most affluent, the challenge for people like ATAE Stephen Smith of the Silicon Valley Auto Dealers Association is how to capitalize on that fact.

Doing so as part of the Silicon Valley International Auto Show (produced by Motor Trend Auto Shows) requires the kind of thinking that can often be reflected in the companies doing business in the area.

So it was that Smith and the show's organizers put their heads together, partnering with Blackhawk Automotive Museum, a private museum in nearby Danville, to host the monthly Cars and Coffee event, usually held at the museum itself on the first Sunday of the month.

'We're all on the tech side of things. Those are the companies that want to have a presence in front of their people and we're doing what we can to continue helping to promote that with what we do at this show.'
-ATAE Stephen Smith

"We opened up the parking lot to them this year, which gave us a great start to the Sunday," said Smith. Visitors from Blackhawk received free tickets to the auto show.

Among the catches Smith made for the show was Toyota's Mirai, a hydrogen fuel cell vehicle-powered vehicle.

"It was a huge media draw for us," said Smith of the low-volume Mirai, soon to land at a few dealerships.

Other eco-friendly rides, including Volkswagen's eGolf, were also reflective of a market keen to see even more vehicles capable of stretching a gallon of fuel even further.

Smith said attendance at the show was up about 5-6 percent in a market that appears to be on pace.

A partnership with Cars.com, the vehicle buying website, reflects at least some of the aspirations Smith and others continue to have for the area known for its technology roots, including Apple and Google.

"We're all on the tech side of things," said Smith. "Those are the companies that want to have a presence in front of their people and we're doing what we can to continue helping to promote that with what we do at this show."

Profile: Silicon Valley International Auto Show

Dates:
Jan. 8-11, 2015

Place:
San Jose McEnery Convention Center

Exhibit Space:
340,000 square feet

Tickets:
Adults, $11; Seniors, Children (7-12), Military, and Students (under 21 with school ID), $8; children under 6 admitted FREE when accompanied by an adult.

Hours:
Thurs.-Sat., 10 am-10 pm; Sun., 10 am-6 pm

Produced by:
Motor Trend Auto Shows

Show Contact:
ATAE Stephen C. Smith
sjias@sbcglobal.net, 408.437.7557


Show Website:
www.svautoshow.com









St. Louis: Bringing value by 'buying direct'

ATAE Chris Adelmann of the St. Louis Auto Dealers Association seems to have taken the St. Louis Auto Show to a level that has redefined the relationship with the show and the municipally owned convention center.

In doing so, Adelmann and his team now have taken control of all aspects of the show, bringing in-house activities that previously had added costs and bureaucracy to the process.

The result, he said, is a more streamlined event planning and execution process that will almost certainly be taken up by other show organizers in St. Louis.

Adelmann admits that the process of making the changes was challenging, especially doing so in a way that balanced the need to adhere to existing contracts while saving substantial costs.

One example: electrical charges to power a dozen big screen TVs that float over aisles at the convention center were once at least $13,000 for four days; today that cost has come down to barely $4,000 for the same period.

"It was the only place you'll ever do business where you get a bill and not bids," said Adelmann. "That has all changed now."

Now having been at the helm of the auto show for eight years (he has worked for the dealer group for 15), Adelmann said he first started the process of transforming the way the show was put together by working with pre- and post-show production contractors.

'The key thing is to create a quality environment for the educated consumer, giving them the opportunity to speak intelligently with a product specialist and be able to really hone in on the vehicle they want to buy next.'
-ATAE Chris Adelmann

The next step was finding ways to eliminate contracts with distributors that were adding costs but no additional value.

Manufacturers displaying at the auto show are obviously happy with the results, said Adelmann.

"Basically, we took all the forms and the different logos and contact information and had it all reformatted on my letterhead," he added. "We now field everything, with a plan for how we buy the services. That is saving exhibitors money."

In short, revenues are up and expenses are down.

"We're the largest consumer show in St. Louis," said Adelmann. "But it was all about the pitch to them when we decided to push for these changes."

Other shows took the lead of the auto show and made similar changes in the way they dealt with the convention center commission.

"In essence, they now buy through their show and not through the building," said Adelmann.

A similar quest for value by Adelmann has now resulted in the forming of a partnership with the Missouri Auto Dealers Association. Optimum Dealer Services is now an organization that looks for buying opportunities to save dealerships money on supplies and services they would otherwise buy separately.

But back to the auto show.

Attendance, said Adelmann, was up about 6 percent.

"This year's show worked out very well for us," he added. "The key thing is to create a quality environment for the educated consumer, giving them the opportunity to speak intelligently with a product specialist and be able to really hone in on the vehicle they want to buy next."

Directly following the show, Adelmann analyzes everything, making the changes that will make next year's event even better.

"In the end, our only uncontrollable piece is the weather. Everything else will contribute to a better plan for next year."

Profile: Saint Louis Auto Show

Dates:
Jan. 22-25, 2015

Place:
America's Center and Edward Jones Dome

Exhibit Space:
502,000 square feet

Tickets:
$11, Adults; $5, Children (6-12), FREE, Children under 6

Show Hours:
Thurs., noon-9 pm; Fri., noon-10 pm; Sat., 10 am-10 pm; Sun., 10 am-5 pm.

Produced by:
Saint Louis Auto Dealers Association

Show Contact:
ATAE Chris Adelmann
Executive Vice President
St. Louis Auto Dealers Association
cadelmann@stlautos.com,314.822.0333

Show Website:
www.stlautoshow.com













Show Directory

Albany
Albany Auto Show
11/13/2015 - 11/15/2015

Albuquerque
New Mexico International Auto Show
4/17/2015 - 4/19/2015

Anaheim
Orange County Auto Show
10/15/2015 - 10/18/2015

Atlanta
Atlanta International Auto Show
3/25/2015 - 3/29/2015

Austin
Austin Auto Show
5/15/2015 - 5/17/2015

Baltimore
Motor Trend International Auto Show—Baltimore
2/4/2016 - 2/8/2016

Bedford, NH
New Hampshire Auto Show
10/23/2015 - 10/25/2015

Bethlehem, PA
Greater Lehigh Valley Auto Show
3/19/2015 - 3/22/2015

Birmingham
Alabama International Auto Show
4/30/2015 - 5/3/2015

Boston
New England International Auto Show
1/15/2015 - 1/19/2015

Buffalo
Buffalo Auto Show
2/5/2015 - 2/8/2015

Calgary
Calgary International Auto & Truck Show
3/11/2015 - 3/15/2015

Charleston
West Virginia International Auto Show
1/22/2016 - 1/24/2016

Charlotte
Charlotte International Auto Show
11/20/2014 - 11/23/2014

Chicago
Chicago Auto Show
2/14/2015 - 2/22/2015

Cincinnati
Cincinnati Auto Expo
2/18/2015 - 2/22/2015

Cleveland
Cleveland Auto Show
3/7/2015 - 3/15/2015

Columbus
Columbus International Auto Show
3/19/2015 - 3/22/2015

Dallas
DFW Auto Show in Dallas
3/25/2015 - 3/29/2015

Davenport
Iowa/Illinois Regional Auto Show
2/5/2016 - 2/7/2016

Dayton
Dayton Auto Show
2/19/2015 - 2/22/2015

Denver
Denver Auto Show
4/8/2015 - 4/12/2015

Detroit
North American International Auto Show
1/17/2015 - 1/25/2015

Edmonton
Edmonton Motor Show
4/9/2015 - 4/12/2015

Fort Worth
DFW Auto Show in Fort Worth
11/19/2015 - 11/22/2015

Greenville
South Carolina International Auto Show
1/14/2016 - 1/16/2016

Harrisburg, PA
Pennsylvania Auto Show
1/28/2016 - 1/31/2016

Hartford
Connecticut International Auto Show
11/20/2015 - 11/22/2015

Honolulu
First Hawaiian International Auto Show
3/13/2015 - 3/15/2015

Houston
Houston Auto Show
1/21/2015 - 1/25/2015

Indianapolis
Indianapolis Auto Show
12/26/2014 - 1/1/2015

Kansas City
Kansas City International Auto Show
3/4/2015 - 3/8/2015

Las Vegas
Las Vegas International Auto Show
11/27/2015 - 11/29/2015

Los Angeles
Los Angeles Auto Show
11/21/2014 - 11/30/2014

Louisville
Louisville Auto Show
1/30/2015 - 2/1/2015

Miami
Miami International Auto Show
11/7/2014 - 11/16/2014

Milwaukee
Greater Milwaukee International Auto Show
2/20/2016 - 2/28/2016

Minneapolis/St. Paul
Twin Cities Auto Show
3/7/2015 - 3/15/2015

Montreal
Montreal International Auto Show
1/16/2015 - 1/25/2015

New Orleans
Greater New Orleans International Auto Show
3/20/2015 - 3/22/2015

New York
New York International Auto Show
4/3/2015 - 4/12/2015

Oklahoma City
Oklahoma City International Auto Show
3/5/2015 - 3/8/2015

Oklahoma City
Oklahoma State Fair Auto Show
9/17/2015 - 9/27/2015

Omaha
Midlands International Auto Show
1/22/2015 - 1/25/2015

Orlando
Central Florida International Auto Show
11/26/2015 - 11/29/2015

Philadelphia
Philadelphia International Auto Show
1/31/2015 - 2/8/2015

Phoenix
Arizona International Auto Show
11/26/2015 - 11/29/2015

Pittsburgh
Pittsburgh International Auto Show
2/13/2015 - 2/16/2015

Portland
Portland International Auto Show
2/5/2015 - 2/8/2015

Providence
Northeast International Auto Show
2/12/2016 - 2/14/2016

Richmond
Virginia Motor Trend International Auto Show
3/20/2015 - 3/22/2015

Rochester
Rochester International Auto Show
2/26/2015 - 3/1/2015

Sacramento
Sacramento International Auto Show
10/16/2015 - 10/18/2015

Saint Louis
Saint Louis International Auto Show
1/22/2015 - 1/25/2015

Salt Lake City
Utah International Auto Expo
1/15/2016 - 1/18/2016

San Antonio
San Antonio Auto & Truck Show
11/19/2015 - 11/22/2015

San Diego
San Diego International Auto Show
1/1/2015 - 1/4/2015

San Jose
Silicon Valley International Auto Show
1/7/2016 - 1/10/2016

Seattle
Seattle International Auto Show
10/15/2014 - 10/19/2014

Spokane
Spokane International Auto Show
2/13/2015 - 2/15/2015

Tampa
Tampa Bay International Auto Show
11/20/2015 - 11/22/2015

Toledo
Greater Toledo Auto Show
2/5/2015 - 2/18/2015

Toronto
Canadian International Auto Show
2/13/2015 - 2/22/2015

Tulsa
Tulsa Auto Show
4/17/2015 - 4/19/2015

Vancouver
Vancouver International Auto Show
3/24/2015 - 3/29/2015

Washington
Washington Auto Show
1/23/2015 - 2/1/2015

Credits/Contacts:

Automotive Trade Association Executives

8400 Westpark Drive
McLean, VA 22102
703-821-7070

Jim Appleton
ATAE Chairman

Jennifer Colman
ATAE Executive Director
jcolman@nada.org

ASNA Committee

Lou Vitantonio, chair, 2015 ASNA Summer Meeting
Cleveland Auto Show
lvitt@gcada.org

Chris Adelmann
St. Louis Auto Show
cadelmann@stlautos.com

Rod Alberts
North American International Auto Show
ralberts@dada.org

Loretta Allman
Charlotte International Auto Show
loretta@charlotteautoshow.org

Stacey Castle
Sacramento International Auto Show
stacey@castlecommunications.net

Greg Remensperger
Portland International Auto Show
greg@oregonautodealers.org

Mark Schienberg
New York International Auto Show
mark@gnyada.com

Jim Tolkan
Greater Milwaukee International Auto Show
jim@adamm.com

Tam Webb
Midlands International Auto Show
tam.webb@owh.com

The Auto Show Report

Joe Rohatynski, senior editor
joe@roharpr.com

J.D. Booth, writer
jd@jdbooth.com

Marc Harlow, writer
marc@roharpr.com

If you don’t want to receive future e-mails from ASNA, e-mail imailsrv@asna-atae.com with unsubscribe newsletter as the body of the message.