ASNA Logo Volume 7, Issue 2 - December 19, 2008
Image Collage

the Auto Show Report
A compilation of news and developments for and about Auto Shows of North America. To find out more, visit www.asna-atae.com

Contents:

Industry News
  • New York's Schienberg to be lauded by Automotive Hall of Fame
  • Chinese OEMs to exhibit on main floor at NAIAS
  • Chrysler asks dealers to help with auto show
  • Mercedes may bring eco-concepts to Detroit
  • Toyota cancels dealer meeting to save cash
  • Study validates auto shows as key to purchase decision
  • NACTOY announces finalists

    Show Profiles

  • Birmingham: A good show during a challenging time
  • Boston: Percentage of likely buyers rises
  • Hartford: Area likely to recover quickly, new ATAE predicts
  • Los Angeles: 'Perfect storm' of media interest hits
  • Phoenix: Looking ahead to bright new facility

    Show Directory

  • Alphabetical listing of ASNA shows and dates for 2008-2009



    Auto Shows of North America (ASNA) is a committee of Automotive Trade Association Executives. The Mission of ASNA is to be the industry resource for auto show information and education, and to provide a network for communication between show executives, manufacturers, other industry affiliates and media.



    New York's Schienberg to be lauded by Automotive Hall of Fame

    Mark Schienberg

    Mark Schienberg, president, Greater New York Automobile Dealers Association, is among five individuals who will be honored in January by the Automotive Hall of Fame (AHF).

    The Distinguished Service Citation, the AHF's oldest recognition, was initiated in 1940, and recognizes individuals who have significantly improved the industry or their respective organizations. A recipient is either currently employed in the industry or recently retired. The 2009 Distinguished Service Citation recipients are:

    • Gale Banks, President, Gale Banks Engineering
    • Derrick Kuzak, Group Vice President, Global Product Development, Ford Motor Co.
    • Mark Schienberg, President, Greater New York Automobile Dealers Association
    • Juliana Terian Gilbert, Chairman, Rallye Automotive Group
    • and Ed Welburn, Vice President of Global Design, General Motors Corporation.
    Dick Colliver

    The AHF also announced its 2008 Industry Leader of the Year award, which is presented to a single individual each year who has demonstrated outstanding industry leadership during the previous year. The 2008 Industry Leader is Dick Colliver, Executive Vice President, Automobile Sales, American Honda Motor Co., Inc.

    The awards will be presented at the AHF annual awards luncheon on Jan. 25, 2009, held at the New Orleans Marriott in conjunction with the NADA convention. For information, or to reserve seating for the event, contact the Automotive Hall of Fame at (313) 240-4000 or automotivehalloffame.org.




    Chinese OEMs to exhibit on main floor at NAIAS

    Brilliance Auto of China will make its first appearance at the 2009 North American International Auto Show, joining another Chinese automaker, BYD Auto, on the main floor of Cobo Center. The move signifies growing interest from media and the general public and the emerging presence of Chinese automakers, according to a release from the NAIAS.




    Chrysler asks dealers to help with auto show

    Local Detroit area Chrysler dealers are being asked to help with the expense associated with the automaker's appearance at the 2009 North American International Auto Show, according to a report in the Detroit Free Press. While spokesman Rick Deneau would not say how much money the automaker is spending at the show this year or how much the dealers are being asked to contribute, he said it shouldn't be a surprise that Chrysler is planning to spend less. "That's just common sense," he told the newspaper. "We wouldn't be asking the dealers for any extraordinary share."




    Mercedes may bring eco-concepts to Detroit

    A report by AutoWeek's Dale Jewett suggests Mercedes-Benz is likely to bring three eco-friendly concept vehicles to the upcoming 2009 North American International Auto Show. The three "BlueZero" concepts are expected to include an E-Cell version pure electric vehicle with a lithium-ion battery pack, the E-Plus Cell plug-in hybrid (its turbocharged three-cylinder engine turning a generator to extend the range) and an F-Cell that uses a fuel cell and hydrogen tanks to generate electricity for the electric motors. Mercedes is reportedly eyeing the possibility of the next generation of the A- and B-class coming to North America.




    Toyota cancels dealer meeting to save cash

    Toyota says it will save about $1 million by cancelling its 2009 dealer meeting, opting to use those resources to support its retailers. The company says it will hold regional meetings as an alternative to a national meeting. Toyota will, however, resume the national gathering in 2010. "Marketing resources normally used in the planning and the staging of the meeting will instead be focused on activities that directly support dealers and their day-to-day business activities," Toyota spokeswoman Cindy Knight told Automotive News. "We will use other opportunities to communicate with our dealer body."




    Study validates auto shows as key to purchase decision

    A study this past fall by Foresight Research seemingly validates a long-standing belief that auto shows form a major part of the buying process. When nearly 4,000 recent vehicle buyers were asked what influenced them to shop for and ultimately purchase or lease the vehicle they chose, more than half (51 percent) said the auto show influenced their interest in a brand or type of vehicle. Some 39 percent said the show influenced their decision to shop at dealerships for that vehicle and 19 percent said the auto show influenced their final purchase decision. "Auto shows offer a unique opportunity for shoppers to discover brands and carlines that they would have overlooked," said Steve Bruyn, CEO of Foresight. Further information on the study is available at Foresight Research.




    NACTOY announces finalists

    The Hyundai Genesis is unveiled in Detroit as a finalist for the North American Car of the Year award.
    Photo: Len Katz Photography

    The Ford Flex, Hyundai Genesis and VW TDI Jetta are on a short list of cars vying for the North American Car of the Year; Ford's F-150, the Dodge Ram and the ML320 BlueTEC from Mercedes are in the running for the North American Truck of the Year. Judging for the NACTOY program, which is done by an independent panel of no more than 50 automotive journalists, culminates in an announcement to be held at a press conference during Press Preview days at the North American International Auto Show. The Jetta and ML320 are the first diesel-powered vehicles to make it to the NACTOY list since the awards program began 16 years ago.




    Birmingham: A good show during a challenging time

    Brett McBrayer admits he's one competitive person.

    The economy may be going through a rough spot, but it's clear that there are still buyers ready to make a purchase decision, judging by crowds at the Alabama International Auto Show.

    So for the ATAE heading the Birmingham Automobile Dealers Association, gauging the success of this year's Alabama International Auto Show was more about exceeding last year's success.

    "That was my goal from day one," says McBrayer, who says he simply wasn't sure of the outcome going into the auto show, held Nov. 13-16, 2008.

    "Our show occurred at a time when the market was facing extreme challenges," he adds. "So we didn't really know what to expect."

    But with a philosophy centered on bringing potential buyers to the auto show, McBrayer set out to do just that -making it possible for a wide range of supplier companies to send employees to the event on a complimentary basis.

    Coming down to choice: show goers at the Alabama International Auto Show have their minds set on making a decision.

    "We were very careful about the wording," notes McBrayer. "We wanted to introduce people to the show who might not have had the experience before, but we also wanted to protect the value of the ticket."

    In the end, that meant addressing a long-standing issue surrounding the show: overcrowding on the weekend days.

    "By encouraging people to attend on Thursday and Friday, we were able to accomplish both objectives - reduce overcrowding, which had caused us problems from a facility capacity standpoint - and bringing people to the show."

    Checking out the latest models from all brands.

    Indeed, with attendance stable from last year, the approach clearly worked.

    "At the end of the day, I see my job with the auto show being to get people into those exhibit halls," says McBrayer. "And we did just that."

    Once people were in the doors, they took in many of the attractions that have proven to be popular with show goers around the country, including two Ride and Drive opportunities, Toyota's Behind the Wheel Adventure and the Chevy Driving Experience, which featured a variety of the automaker's vehicles.

    McBrayer and his staff also brought back the Tampa Bay Cheerleaders (a perennial favorite) and the Mach 5 vehicle from the movie Speed Racer.

    SpongeBob SquarePants was a returning favorite at the Alabama International Auto Show.

    "We also brought back SpongeBob SquarePants to the show," notes McBrayer. "But we really focused on the opportunity for people to come and look at all the vehicles under one roof."

    Having "come off the best show ever" last year, McBrayer says dealers have repeatedly commented on the quality of this year's show, with "unbelievable" being one of the most-often used adjectives.

    "There were a lot of positive aspects to the event," says McBrayer. "We had great traffic flow, still heavy on the weekends, but very positive on Thursday and Friday. And our efforts this year to bring in more and more of the downtown business groups to experience what we have to offer is definitely something we'll want to consider doing again."

    The icing on the Alabama International Auto Show cake may be how it began: a charity gala - the second annual - raising $150,000 for two area charities: the Arthritis Foundation and the Autism Society of Alabama.

    Profile: Alabama International Auto Show

    Dates:
    Nov. 13-16, 2008

    Next year:
    Nov. 12-15, 2009

    Place:
    Birmingham-Jefferson Convention Complex

    Exhibit Space:
    275,000 square feet

    Tickets:
    $8 adults, $3.50 children (12 and under), $12 family of four (with coupon). Complimentary for military, city, county or manufacturer employee.

    Show Hours:
    Thursday, noon-10 pm; Friday and Saturday, 10 am-10 pm; Sunday, 11 to 6 pm.

    Produced by:
    Birmingham Automobile Dealers Association

    Show Contact:
    Brett McBrayer, ATAE
    President, Birmingham Automobile Dealers Association
    205.739.0901
    bamacars@bellsouth.net

    Show Website:
    www.carsbirmingham.com






    Boston: Percentage of likely buyers rises

    For years, proponents of the auto show as a key marketing tool have pointed out the high percentage of attendees who say they're likely to make a purchase within the next year. If the New England International Auto Show, held Dec. 3-7, 2008, is any indication, that number may be rising.

    The Preview Party for the New England International Auto Show is one of the social events of the season.

    The evidence? Paragon Expo's Barbara Pudney, who produces the show for the Massachusetts State Automobile Dealers Association, points to a bump in exit survey results - from a typical 24 to 33 percent, to 40 percent of people this year who say they're "in the market."

    Pudney says that while there may have been fewer "tire kickers," the result was a higher percentage of serious buyers.

    In addition, several dealer groups ran after show specials that are still producing results.

    This year's show included a popular section that Pudney called "SEMA-like," referring to the popular event run by the Specialty Equipment Market Association.

    Another area increasingly popular with consumers was that featuring alternative fuels. "It's an area people very much look forward to," says Pudney. Perhaps as a contrast to the latest technology was a display of an original 1908 Stanley Steamer, which was developed in Massachusetts.

    Wishing auto show visitors the happiest of holidays.

    Pudney says the show, with attendance off by "less than 10 percent," was nonetheless a successful one.

    "We held our floor space, which is very important."

    Given the fact that people love winning stuff, the New England International Auto Show featured several contests, including a repeat of the "Crushed Cube" (guess the make and model of the vehicle) and one that had attendees correctly guess the number of cans of energy drink there were in a vehicle ("Crunk in the Trunk").

    Show giveaways included a Dodge Journey and a Harley-Davidson motorcycle.

    Still, one of Pudney's more memorable highlights was the appearance of Aerosmith's Steven Tyler, on hand to promote Dirico Motorcycles (formerly Red Wing Motorcycles). Tyler, who co-owns the venture, used the auto show venue to announce the name change - in honor of his brother-in-law Mark Dirico, the engineer behind the line of bikes.

    "Steven spent nearly five hours at the show on Sunday," notes Pudney. "He even bought a car! " (An Iconic GTR, which debuted earlier in 2008 at the New York International Auto Show).

    Tyler also participated in at least one awards program - handing out the Yankee Cup for Technological Ingenuity, which went to Volvo's City Safety system.

    Steven Tyler of Aerosmith did double duty at the New England International Show, handing out awards during Press Days. Steven Tyler of Aerosmith fame was only too happy to pose by one of his "Red Wing" (now Dirico) motorcycles.

    You might not find them on the showroom, but these custom vehicles drew the attention of attendees at the New England International Auto Show.

    While there were no Ride and Drive events at the New England show, Pudney says numerous displays did garner strong interest among the public, including those from Volkswagen, Audi and Toyota, in particular.

    "We also had all the exotics," she adds. "They're always popular."

    Additionally, a Corvette Café, featuring iconic vehicles from every decade (except the current model, on display in the Chevy exhibit space) became a popular stopping point.

    "People had a lot of fun eating among the old cars."

    Profile: New England International Auto Show

    Dates:
    Dec. 3-7, 2008

    Next year:
    Dec. 2-6, 2009

    Place:
    Boston Convention and Exhibition Center

    Exhibit Space:
    516,000 square feet

    Tickets:
    Adults, $12; Children (6-12), $6; under 6 free

    Show Hours:
    Wednesday, 5-9 pm; Thursday & Friday, noon-10 pm;
    Saturday, 10 am-10 pm; Sunday, 10 am-7 pm

    Produced by:
    Paragon Expo

    Show Contact:
    David Williams, ATAE
    Massachusetts State Automobile Dealers Association
    617.451.1051
    dwilliams@msada.org

    Show Web Site:
    www.bostonautoshow.com






    Hartford: Area likely to recover quickly, new ATAE predicts

    As the new ATAE heading the Greater Hartford Automobile Dealers Association and the Connecticut Automotive Retailers Association, Jim Fleming admits he's taken the helm of the Connecticut International Auto Show at an interesting time.

    Even as gas prices ease across America, fuel-sipping vehicles like this one from Smart continue to capture the attention of those attending events like this year's Connecticut International Auto Show.

    On the job just eight months before the show ran, Nov. 21-30, 2008, Fleming's background includes serving in state government (most recently Connecticut's Commissioner of the Department of Public Utility Control) and as majority leader in the state senate.

    While the job of managing auto show operations belongs to Ann Kish, Fleming says he nonetheless "hit the ground running."

    Having taken the pulse of public opinion for so many years, Fleming is quick to mention a plethora of green vehicles in any discussion of auto show highlights. "It was something both the media and the attendees certainly wanted to see," says Fleming. "We had a good variety of vehicles on display, including the hybrids, those running on ethanol and those featuring clean diesel technology, like the ones from Volkswagen."

    Connecticut U.S. Senator Chris Dodd, who heads the Senate Banking Committee, was among the notables on hand.

    Jim Fleming

    "With two young children of his own, he was particularly interested in the larger hybrid vehicles that were available, those capable of handling a growing family," says Fleming.

    Among the exhibits featured at the show was one promoting safe driving among teenagers. Developed in cooperation with the Connecticut Fire Chiefs Association, the Teen Safe Driving Challenge included a mock traffic accident extraction using the Jaws of Life.

    The auto show also showcased the multi-state East Coast Greenway initiative, designed to provide a 3,000-mile long urban trail system using existing trails and abandoned rail corridors.

    Attendees were encouraged to consider choosing "Rail to Trail" license plates as a means of supporting the initiative.

    The exotics display at the Connecticut International Auto Show included at least one model from Aston Martin. The Dodge Challenger continues to grab the attention of auto show attendees.

    Saturn's Sky roadster was another popular vehicle shown at the Connecticut International Auto Show.

    While maybe not so environmentally friendly, a display of 1970s-vintage muscle cars, plus exhibits of exotics that included those from Lamborghini, Bugatti and others helped generate public interest.

    A charity event tradition continued, with two groups - the Boys & Girls Club of New Britain and the Boys & Girls Club of the Lower Naugatuck Valley each receiving $5,000.

    On balance, displays and an economy that Fleming believes is likely to recover more quickly than others in the nation resulted in a strong auto show.

    The ongoing popularity of NASCAR was evident at the Connecticut International Auto Show.

    "The Connecticut market is in better shape than many areas in the country," he notes. "Banks here, for example, didn't engage in the sub-prime loans. And there are people here with money to spend on vehicles. Access to credit is tighter than it was, but it's still good."

    A bigger challenge, says Fleming, was generating interest in the weeks leading up to the auto show.

    From an exhibitor standpoint, the Connecticut International Auto Show came out the other side in good shape.

    "This year we were sold out," says Fleming, who adds that being in the Connecticut Convention Center helped. "It's a really spectacular venue for the auto show and the state's largest venue."

    Profile: Connecticut International Auto Show

    Dates:
    Nov. 21-23, 2008

    Next year:
    Nov. 6-8, 2009

    Place:
    Connecticut Convention Center

    Exhibit Space:
    160,000 square feet

    Tickets:
    $10 for adults; children 6-12, $5; Fridays only seniors $8; children under 6, free.

    Show Hours:
    Fri & Sat: 11 am-10 pm
    Sun: 11 am-5 pm

    Produced by:
    Paragon Expo

    Show Contact:
    Jim Fleming
    President
    Connecticut Automotive Retailers Association, Inc.
    36 Trumbull Street
    Hartford, CT 06103
    860.293.2500
    jfleming@ctcar.org

    Show Web site:
    www.connautoshow.com






    Los Angeles: 'Perfect storm' of media interest hits

    From the standpoint of the automotive industry, in general, it might not have been entirely positive - all the news about bridge loans and the ensuing punditry surrounding the importance of having a robust manufacturing infrastructure - but for the LA Auto Show, held Nov. 21-30, 2008, it meant being front and center.

    Increasingly, automakers like Ford are finding value in engaging families at auto show environments like LA.

    "It was interesting that the news media used the show to focus on the future of the auto," notes Brendan Flynn, communications director. "There were all kinds of stories being generated on hybrids and alternative fuels. And from that standpoint, it was good for the automotive industry, in that there were opportunities to tell some positive stories."

    Indeed, it was a sense that the automotive industry is focused on not only surviving but thriving in the years ahead that became an underlying theme of the show.

    Even though attendance was down slightly from last year, Flynn says this year's show continued to gain momentum following a series of date changes that has the event better positioned on the auto show calendar.

    "When we first talked about changing dates, it threw the consumers off," he adds. "It meant a lot of education, getting people used to having the show around Thanksgiving."

    The LA Auto Show included a popular aftermarket hall.

    The immediate result of that shift was a 17 percent drop in attendance in 2006; last year's show saw a recovery and Flynn says final figures should be relatively close to those levels.

    He also says the auto show is continuing to provide automakers with a solid stage for reaching the world's media.

    "We're getting more and more media and some important debuts," says Flynn. "LA has become a good stage for carmakers and we're seeing substantial media interest in Japan and Germany as well as North America."

    In particular, Flynn notes, automakers see LA as an important market for vehicles with strong green attributes as well as those focused on the luxury and performance markets.

    Giveaways were part of the excitement at the Scion display at the LA Auto Show.

    "Those are attributes they attach to LA," says Flynn. "Especially when it comes to green; there are more hybrids and alternative fuel vehicles sold here than anywhere else."

    LA also continues to provide a distinctive forum for advancing the design component of the automotive industry through Design Los Angeles.

    "This year's Motorsports 2025 theme had designers pretty excited," says Flynn of the competition.

    The winner? The MAZDA KAAN, an electric racecar capable of using the "sub-level electro-conductive polymer" of California highways "that powers the electric cars of the modern world."

    Having a DJ at the Ford Flex lounge was part of the mix at the LA Auto Show.

    Another solid plank of interest at the LA Auto Show was the Green Car of the Year program, organized by the Green Car Journal.

    Now in its third year, the event has grown exponentially in terms of media interest, notes Flynn.

    "The first year there was a smattering of interest," he adds. "Last year, it was decent but this year, the press conference was the size of a manufacturer debut and we saw global coverage of the VW Jetta TDI winning the award."

    The revealing of the Green Car of the Year by the Green Car Journal became a media event unto itself this year at the LA Auto Show. Receiving the Green Car of the Year award for the Jetta TDI is Stefan Jacoby, CEO of VW Group of America.

    News media attention, of course, went beyond a focus on the environment.

    "It was something of a perfect storm from the standpoint of the news media," says Flynn. "With the domestics going before Congress, we had many, many crews wanting to do live shots from the show, much more than we had last year. And that presented its own set of challenges."

    Profile: LA Auto Show

    Dates:
    Nov. 19-30, 2008 (Media Days 19th and 20th)

    Next Show:
    Dec. 4-13, 2009 (Media Days Dec. 2-3)

    Place:
    Los Angeles Convention Center

    Exhibit Space:
    760,000 square feet

    Tickets:
    Adults, $10; Children (12 and under), free when accompanied by adult

    Show Hours:
    Opening Friday, 11 am-10 pm; Saturdays, 9 am-10 pm; Sundays, 9 am-8 pm; Mon.-Wed., 11 am-10 pm; Thanksgiving Thurs., 9 am-8 pm; Black Friday (day after Thanksgiving), 9 am-10 pm.

    Produced by:
    Andy Fusezi

    Show Contact:
    Charlie Gill
    Executive Director
    Greater Los Angeles New Car Dealers Association
    323.851.0025
    glancda@mindspring.com

    Show Web site:
    www.laautoshow.com






    Phoenix: Looking ahead to bright new facility

    If you were listening very carefully, you might have heard the great big sigh of relief coming from Knox Ramsey.

    Among the more popular displays at the Arizona International Auto Show were those featuring so-called exotics.

    One could hardly blame him.

    Ramsey, the ATAE who heads up the Valley Auto Dealers Association in Phoenix, is now looking forward to a brand new facility, having spent the last few shows juggling space for exhibitors at the Arizona International Auto Show, held Nov. 27-30, 2008.

    "We've had to operate out of three different facilities," notes Ramsey. "It's been a challenge, having the convention center torn up and even having construction for a light rail system going right through the complex."

    Next year's show will be in the all-new Phoenix Convention Center, all on one floor, something Ramsey is justifiably excited about.

    "We're very much looking forward to it," he says.

    But looking back at the most recent show, Ramsey says dealers found themselves presenting to what turned out to be a high-quality caliber of show attendee.

    "We were probably off less than half of what the market has experienced," says Ramsey of the show's attendance. "We've heard from several dealers that were complimentary of the traffic that came through this year. They were walking away with some very strong leads."

    The Arizona International Auto Show, for the last three years held in three separate buildings due to construction, is slated to find its new home in one building next year.

    While the local market may have softened, Ramsey and his organizers were nonetheless able to capture the interest of attendees, notably through a variety of showcase exhibits, among them an exotics area.

    "We used one of the lobbies for our exotics display," notes Ramsey. "It was a high end salon that included Rolls-Royce and Maserati among the brands. We used subdued lighting and background music to create a unique atmosphere that was very popular with attendees."

    Other notable vehicles on display included the 2010 Ford Mustang and Hyundai's new Genesis coupe.

    Certainly, while markets throughout the U.S. are experiencing challenges of their own, Ramsey says Phoenix, the fifth largest city in the U.S., is a market where automakers want to be visible.

    "It's a key, high-growth market," he says. "That's going to continue to be the case. Once we move through the current situation, that will continue."

    Ramsey is also looking forward to a resumption of a long-standing tradition that has been put on hold due to construction - a luncheon for community leaders.

    He's also gearing up for about 50,000 square feet of additional space, up from the 260,000 square feet currently available.

    From the perspective of manufacturers such as Mercedes, one value of the auto show environment is having all available models in one place at one time. Attendees at the Arizona International Auto Show check out what Mitsubishi has to offer.

    General Motors continues to maintain a presence at auto shows around the country, including the Arizona International Auto Show.

    "We'll have room to spread out a bit," he says. "While we've been going through the construction phase, we've had to move people and exhibits all over the place, in some cases up three flights of escalators and down to a lower level. It's involved a lot of planning and routing of show guests but everyone really got through it exceedingly well."

    As is the case with many other shows, Arizona has embraced the e-ticket concept, with notable success.

    "It has definitely helped the development of our database," says Ramsey. "It's certain to pay huge dividends as we are able to capture names and e-mail addresses."

    Ramsey ran something of a twist to the e-marketing program this year: an offer of a free ticket for next year's show in return for a show attendee providing their name and e-mail.

    "We expect that will allow us to direct market to another several thousand individuals."

    Profile: Arizona International Auto Show

    Dates:
    Nov. 27-30, 2008

    Next show:
    Nov.26-29, 2009

    Place:
    Phoenix Civic Plaza

    Exhibit Space:
    270,000 square feet

    Tickets:
    Adults, $9; Seniors (62 plus), $5; Military, $5; Students, $5; Children (7-12), $5; under 6, free

    Show Hours:
    Thurs. 9 am-7 pm; Fri.-Sat., 9 am-10 pm; Sun., 9 am-7 pm

    Show Contact:
    Knox Ramsey, ATAE
    President
    Valley Automobile Dealers Association
    602.468.0888
    knox@aada.com

    Produced by:
    Motor Trend Auto Shows

    Show Web site:
    www.motortrendautoshows.com/phoenix






    Auto Shows of North America Show Directory

    Albany
    Albany Auto Show
    4/3/2009 - 4/5/2009

    Albany
    Empire State Plaza Auto Show
    11/6/2009 - 11/8/2009

    Albuquerque
    New Mexico International Auto Show
    4/17/2009 - 4/19/2009

    Anaheim
    Orange County Auto Show
    10/29/2009 - 11/1/2009

    Atlanta
    Atlanta Journal-Constitution International Auto Show
    3/14/2009 - 3/22/2009

    Austin
    Austin American Statesman Auto Show
    4/17/2009 - 4/19/2009

    Baltimore
    Baltimore International Auto Show
    2/5/2009 - 2/8/2009

    Bethlehem, PA
    Greater Lehigh Valley Auto Show
    3/26/2009 - 3/29/2009

    Birmingham
    Alabama International Auto Show
    11/12/2009 - 11/15/2009

    Boston
    New England International Auto Show
    12/2/2009 - 12/6/2009

    Buffalo
    Buffalo Auto Show
    2/4/2009 - 2/8/2009

    Calgary
    Calgary International Auto & Truck Show
    3/11/2009 - 3/15/2009

    Charleston
    West Virginia International Auto Show
    1/16/2009 - 1/18/2009

    Charlotte
    Charlotte International Auto Show
    11/19/2009 - 11/22/2009

    Chicago
    Chicago Auto Show
    2/13/2009 - 2/22/2009

    Cincinnati
    Cincinnati Auto Expo
    2/19/2009 - 2/22/2009

    Cleveland
    Cleveland Auto Show
    2/27/2009 - 3/8/2009

    Columbus
    Columbus International Auto Show
    3/19/2009 - 3/22/2009

    Dallas
    Dallas Auto Show
    2/18/2009 - 2/22/2009

    Davenport
    Iowa/Illinois Regional Auto Show
    2/6/2009 - 2/8/2009

    Dayton
    Dayton Auto Show
    3/26/2009 - 3/29/2009

    Denver
    Denver Auto Show
    4/1/2009 - 4/5/2009

    Detroit
    North American International Auto Show
    1/17/2009 - 1/25/2009

    Edmonton
    Edmonton Motor Show
    3/5/2009 - 3/8/2009

    Fort Worth
    Greater Tarrant County Auto Show
    1/29/2009 - 2/1/2009

    Greenville
    South Carolina International Auto Show
    1/16/2009 - 1/19/2009

    Harrisburg, PA
    Pennsylvania Auto and Boat Show
    1/22/2009 - 1/26/2009

    Hartford
    Connecticut International Auto Show
    11/6/2009 - 11/8/2009

    Honolulu
    First Hawaiian International Auto Show
    3/26/2009 - 3/29/2009

    Houston
    Houston Auto Show
    1/24/2009 - 2/1/2009

    Indianapolis
    Indianapolis Auto Show
    12/26/2008 - 1/1/2009

    Jackson, MS
    Mississippi International Auto Show
    1/23/2009 - 1/25/2009

    Kansas City
    Greater Kansas City International Auto Show
    3/11/2009 - 3/15/2009

    Las Vegas
    Las Vegas International Auto Show
    11/27/2009 - 11/29/2009

    Los Angeles
    Los Angeles Auto Show
    12/4/2009 - 12/13/2009

    Louisville
    Carl Casper Custom and Louisville New Car Auto Show
    2/20/2009 - 2/22/2009

    Miami
    South Florida International Auto Show
    10/23/2009 - 11/1/2009

    Milwaukee
    Greater Milwaukee Auto Show
    2/21/2009 - 3/1/2009

    Minneapolis/St. Paul
    Greater St. Paul & Minneapolis International Auto Show
    3/21/2009 - 3/29/2009

    Montreal
    Montreal International Auto Show
    1/16/2009 - 1/25/2009

    New Orleans
    New Orleans International Auto Show
    3/20/2009 - 3/22/2009

    New York
    New York International Auto Show
    4/10/2009 - 4/19/2009

    Oklahoma City
    Oklahoma City International Auto Show
    3/5/2009 - 3/8/2009

    Oklahoma City
    Auto Show at the Oklahoma State Fair
    9/10/2009 - 9/20/2009

    Omaha
    Midlands International Auto Show
    1/22/2009 - 1/25/2009

    Orlando
    Central Florida International Auto Show
    11/26/2008 - 11/30/2008

    Philadelphia
    Philadelphia International Auto Show
    1/31/2009 - 2/8/2009

    Phoenix
    Arizona International Auto Show
    11/27/2008 - 11/30/2008

    Pittsburgh
    Pittsburgh International Auto Show
    2/12/2009 - 2/15/2009

    Portland
    Portland International Auto Show
    2/5/2009 - 2/8/2009

    Providence
    Northeast International Auto Show
    1/8/2009 - 1/11/2009

    Richmond
    Virginia Motor Trend International Auto Show
    3/13/2009 - 3/15/2009

    Rochester
    Rochester International Auto Show
    2/25/2009 - 3/1/2009

    Sacramento
    Sacramento International Auto Show
    11/12/2009 - 11/15/2009

    Saint Louis
    Saint Louis International Auto Show
    1/28/2009 - 2/1/2009

    Salt Lake City
    Utah International Auto Expo
    1/16/2009 - 1/19/2009

    San Antonio
    San Antonio Auto & Truck Show
    11/19/2009 - 11/22/2009

    San Diego
    San Diego International Auto Show
    12/31/2008 - 1/4/2009

    San Jose
    Silicon Valley International Auto Show
    1/8/2009 - 1/11/2009

    Seattle
    Seattle International Auto Show
    11/1/2009 - 11/15/2009

    Spokane
    Spokane International Auto Show
    2/13/2009 - 2/15/2009

    Tampa
    Tampa Bay International Auto Show
    11/5/2009 - 11/8/2009

    Toledo
    Greater Toledo Auto Show
    1/22/2009 - 1/25/2009

    Toronto
    Canadian International Auto Show
    2/13/2009 - 2/22/2009

    Vancouver
    Vancouver International Auto Show
    3/28/2009 - 4/5/2009

    Washington
    Washington Auto Show
    2/4/2009 - 2/8/2009





    Credits/Contacts:

    Automotive Trade Association Executives
    8400 Westpark Drive
    McLean, VA 22102
    703.821.7072
    703.556.8581 - fax
    www.info@atae.info

    Kevin Mazzucola, ATAE President
    mazz@adagp.com

    Jennifer Lindsey, ATAE Executive Director
    jlindsey@nada.org

    ASNA Focus Group Steering Committee
    Mike Gempp, Philadelphia International Auto Show
    Holly Riedel, Greater Milwaukee Auto Show
    John Sackrison, Orange County Auto Show
    Shayne Wilson, Atlanta Journal-Constitution International Auto Show

    The Auto Show Report
    Joe Rohatynski, senior editor

    joe@joepr.com

    J.D. Booth, editor
    jd@jdbooth.com




  • ASNA Partners





    ASNA Manufacturing Partners